Role: I led the user experience design for the flagship ensoVerse platform: Spruce. I worked closely with a motion graphics designer and two highly skilled developers to build out the core functionality that would plug into existing real-estate brokers’ apps.
Challenge: The Spruce app is designed to save valuable time and reduce stress for buyers, sellers, and agents by reducing physical tours and by leveraging mobile technology including mobile Virtual Reality.
Strategy: By leading ongoing user experience research and design while managing agile application development process I delivered feature specs just-in-time and prioritized appropriately.
Results: In 2 months, spruce core technology was successfully delivered.